ParakeetoDocumentation
On this page

Glossary

ABR

Average billable rate: AGI relative to hours.

See average billable rate.

AGI

Agency gross income: billings less pass-through.

See AGI.

Capacity

The working time your people have available.

See capacity.

Delivery capacity

The working time available for delivery, excluding amortized paid time off.

See capacity.

Delivery margin

A margin measured against AGI.

See delivery margin.

Delivery profit

AGI less delivery costs.

See AGI.

Gross capacity

Total working-hour capacity, including paid time off.

See capacity.

Included

A field on grid rows; rows set to false are excluded from reporting.

See pending and included rows.

Operating profit

Delivery profit less overhead.

See AGI.

Pass-through

Media and contractors at cost, subtracted from billings.

See AGI.

Planned hours

The hours planned for delivery work.

See capacity.

Scenario

A named what-if variation of the baseline.

See scenarios.

Target utilization

Delivery capacity over gross capacity.

See utilization.

Utilization

Delivery hours over gross capacity.

See utilization.

Questions and answers

What do Parakeeto's terms mean?

Glossary ABR Average billable rate: AGI relative to hours. See average billable rate. AGI Agency gross income: billings less pass-through. See AGI. Capacity The working time your people have available. See capacity. Delivery capacity The working time available for delivery, excluding amortized paid time off. See capacity. Delivery margin A margin measured against AGI. See delivery margin. Delivery profit AGI less delivery costs. See AGI. Gross capacity Total working-hour capacity, including paid time off. See capacity. Included A field on grid rows; rows set to false are excluded from reporting. See pending and included rows. Operating profit Delivery profit less overhead. See AGI. Pass-through Media and contractors at cost, subtracted from billings. See AGI. Planned hours The hours planned for delivery work. See capacity. Scenario A named what-if variation of the baseline. See scenarios. Target utilization Delivery capacity over gross capacity. See utilization. Utilization Delivery hours over gross capacity. See utilization.

Read as Markdown